Are You Ready To Re-Invent Your Brand?

Business Branding , Branding Word , Brand Building Concept , Bus


Online blogs come in different shapes and sizes. You need to say something worthwhile for people to stop and listen. Everything goes stale after a while. You start to run out of things to say, and you fall into a rut. You can only say the same thing for so long before it begins to run cold. That is why you need to get more creative with your brand and blog. You need to be more creative than finding new channels for your PPC(Pay Per Click).

That is where a digital agency can come in handy. A digital agency can help give your blog and brand the facelift it needs to keep going. Unfortunately, in today’s climate, everything has a short shelf life. Your brand is definitely going somewhere if it has lasted more than a few years. That means you are past the honeymoon stage and that is where the real work begins.

Time to Get To Work

1) You might want to consider redesigning your site. You just need to modify a few things here and there. There is no need to throw out the baby with the bathwater. That gives your audience a new reason to see what you are up to. It is similar to shopping at the same store selling the same thing.

2) Digital advertising agencies know a lot of people in the blogger world. Ask them to recommend a fresh face. That fresh face can give your online blog the reinvention it needs, especially when it comes topics being talked about. There is only so much one person knows. You need someone who can offer a fresh perspective.

3) Experiment with a new series or something. There are a lot of ideas you can try. You need to broaden your horizons without forgetting why people came to you in the first place. Some bloggers have started using Youtube as an example. They post fresh visual content to connect with the words they have written on their site. People like to see images. A SEM agency can help you with that.

One more thing you can do is to revisit old topics. It is possible that your new audience is not aware of your older pages. Go through them and dress them in new clothes. You attract new people and you refresh the memory of your core audience. It lets your audience see something in a new light. It helps them to think about the same thing in a new way.


Useful PPC Advertising Options

Useful PPC Advertising Options – CT Marketing Solutions

Pay-Per-Click (PPC) advertising is one of the most widely known digital marketing options in this day and age. If you’re looking for advertising techniques that can empower your hard-working business gain an advantage in today’s competitive business realm, then you should learn in detail how to enhance your PPC approach. Working with a digital marketing agency can often make a fine start. Learning the ins and outs of PPC basics can work quite well, too.

It’s critical to begin by identifying your number one objective. If you lack a clear objective, then you’ll most likely flounder in your attempts. Once you do that, you should put all of your attention onto keywords that are pertinent to your specific field. It’s vital to assess how well or how poorly your keywords fare on a routine basis, too. Ignoring keyword results can in many cases end up in businesses wasting considerable sums of money. If you ever discover any keywords that just don’t work out well for you, you need to do away with them immediately.

Conversion tracking should be on your radar as well. Businesses that tend to thrive in PPC advertising often become conversion tracking wizards. Creating a system for keeping on top of conversions can be extremely useful. It can come in handy for return-on-investment or ROI purposes, too.

Closeup View On Metallic Keyboard - Conversions Yellow Key. Onli

Depending on negative keywords can be a smart solution for all businesses that want to take their digital marketing campaigns to higher tiers. Negative keywords give people the ability to take charge of their advertising budgets day in and day out. They give people the ability to do away with web traffic that’s pointless or that does nothing to advance their causes as well. If you want to streamline your business’ approach to PPC advertising, comprehending negative keywords can work.

2018 Best of St. Petersburg Award

Very Excited to share the below Press Release! Our Local Agency won the 2018 Best of St. Petersburg Award for the Marketing Agency category!!!

2018 Award

CT Marketing Solutions Receives 2018 Best of St. Petersburg Award

St. Petersburg Award Program Honors the Achievement

ST. PETERSBURG October 4, 2018 — CT Marketing Solutions has been selected for the 2018 Best of St. Petersburg Award in the Marketing Agency category by the St. Petersburg Award Program.

Each year, the St. Petersburg Award Program identifies companies that we believe have achieved exceptional marketing success in their local community and business category. These are local companies that enhance the positive image of small business through service to their customers and our community. These exceptional companies help make the St. Petersburg area a great place to live, work and play.

Various sources of information were gathered and analyzed to choose the winners in each category. The 2018 St. Petersburg Award Program focuses on quality, not quantity. Winners are determined based on the information gathered both internally by the St. Petersburg Award Program and data provided by third parties.

About St. Petersburg Award Program

The St. Petersburg Award Program is an annual awards program honoring the achievements and accomplishments of local businesses throughout the St. Petersburg area. Recognition is given to those companies that have shown the ability to use their best practices and implemented programs to generate competitive advantages and long-term value.

The St. Petersburg Award Program was established to recognize the best of local businesses in our community. Our organization works exclusively with local business owners, trade groups, professional associations and other business advertising and marketing groups. Our mission is to recognize the small business community’s contributions to the U.S. economy.

SOURCE: St. Petersburg Award Program